Get 20% off* / FREE DELIVERY* / 30 Days Money Back Guarantee - Dial +44 7759 053299 to talk to us.

cart_popup

Shopping Cart

Your cart is empty

Continue Shopping

0 comments

Summer skincare for darker skin tones

It's dress season, hooray! But after months of staying indoors with the heating cranked, our skin can feel dry and dehydrated. So before grabbing your shades and heading to the nearest beach, it's time for a bit of summer skin TLC. We all know the benefits of the sun, but did you know that the warm air and harsh UV can actually cause problems for your skin, especially after a seemingly never-ending winter? 

0 comments

Getting to know our co-founders: Imen Jerbi Azaiez

Over the years, we’ve had the pleasure of getting to know our melanin-rich community through your social media comments, product reviews, and skincare queries. But how well do you know us? As a member of this community, we thought it’d be only right to properly introduce ourselves to get better...
0 comments

Skintone. Google: the inclusive future of AI technology.

At this point, we’re probably all familiar with algorithms thanks to social media, and perhaps even the idea of targeted advertising—but how are they adding to the marginalisation and oppression of POC? Safiya Umoji Noble, associate professor at UCLA, states in her book, Algorithms of Oppression, that her research points to both racist...
0 comments

Darker skin tones don’t need sunscreen: fact or fiction?

Darker skin does have some inherent protection from the damaging effects of Ultraviolet light. That said, this concept must be looked at critically, as the amount of protection can vary wildly among skin tones.
0 comments

The key to unlocking that lit-from-within glow for darker skin tones.

As women with melanin-rich skin, our complexions can often turn from glowing to dull within a matter of weeks. And while this may be frustrating, we can help bring your glow back. Take a look at our top tips on naturally achieving that lit-from-within glow, and how you can keep...
0 comments

Skincare myths: immediate results vs long-term rewards.

In our modern lives, expecting everything immediately; whether that be instant messaging, next-day delivery, or up-to-the-minute broadcasting, it’s no surprise we expect our skincare to do the same. And while some products can show immediate results, that shouldn’t always be the goal. Let’s take a look at immediate skincare results vs long-term...
0 comments

Let’s transition your melanin-rich skincare routine from winter to spring.

Put away those winter jackets, because spring is finally here! And with a new season, comes a slightly altered approach to our skincare routines. As the days steadily become longer and the warmth of the sun (thankfully) increases, so does the ambient ultraviolet light. While this may be great for...
0 comments

Can over-exfoliating damage melanin-rich skin?

There’s a fine line between achieving silky-smooth skin, and compromising our skin integrity. But how do we know when we’ve crossed that line before it’s too late? We’re taking a look at how over-exfoliating can damage melanin-rich skin, and when to press pause on exfoliation. 
0 comments

The wonders of melanin-rich skin renewal!

Did you know that we shed almost 1 million skin cells per day? That may seem like a shocking amount, but actually, as our biggest organ, our skin needs to constantly regenerate and renew in order to keep the rest of our body protected and healthy. Those in the know...
0 comments

How to achieve your goals and create your own reality; mother, entrepreneur, and WOC, Noelly Michoux, tells us how.

“Imagine a gender-equal world, free of bias, stereotypes, and discrimination. A world that's diverse, equitable, and inclusive. One where difference is both valued and celebrated. Together, we can forge women's equality.” — These are the words at the heart of a movement founded over a century ago, and one which...
0 comments

Getting the skin of your dreams, at any age.

Caring for our skin can be a challenge; sometimes it demands regular exfoliation or pampering, and other times it’s just begging for a bit more hydration! Whatever the case, every individual is different based on a variety of factors; and age is one of those factors. It’s important to understand...
0 comments

The beauty of skincare cocktailing for melanin-rich skin.

Do you remember the skincare trend that had us all curating our own routines using potent, single-ingredient products? The freedom, control, and transparency was refreshing to an industry that lacked all of the above, and for the first time, you had complete control over your own skincare ingredients. Although there were many...
0 comments

Be your skin’s Valentine: Six steps for date-night ready skin.

It’s time to put on those rose-tinted glasses, because Valentine’s Day is just around the corner! While January had us locked in post-Christmas blues, this month we’re ready to finally feel the love again. Whether you’re staying home with a glass of wine for the big night, or heading out...